ABOUT
In 2018 I decided to leave my leadership position in a large international company. After 9 years in corporate world, I knew it was time to change my life radically and try something new. I had been working with business development, sales and people for many years and it had been very fun, but corporate life is tough, and at some point, I was starting to question if the very hardcore performance driven way, was the only way to run a professional business.
I could definitely see an alternative where passion, fun, business and a normal life could go hand in hand. Why would it have to be all or nothing?
In 2019 I started my own business Hola Luna Journal, and during this process it became clear to me, how big an advantage my corporate background was, when starting a new company. I am used to work with numbers, strategies, business plans and goal setting, so using these skills when starting Hola Luna Journal was beyond natural for me. But this is no given. After meeting several creative people, self-employed and smaller business, I now see, that the knowledge I have gained from my career is not necessarily a skillset that everyone has, and I now wish to use my knowledge to help smaller business become successful. This is the baseline of ELLA Business Consulting.
Besides working with business development for many years I have a Master degree in Communication & Business Studies from the University of Roskilde.
BACKGROUND
When starting ELLA Business Consulting iit was with the intention to help small, creative, female-owned businesses become more professional and more profitable. It had become clear to me that there are many smaller businesses with very creative minds behind, who could use some help to lift and professionalize their business. It is nice to have a hobby, but it is way more fun if you can actually turn it into a business that you can live of. I wanted to use the knowledge I had gained from several years in leadership positions to help other women turn their dream into reality.
Most people combine the word business with something masculine, however I think it is about time that we start integrating more feminine values in our way of understanding and running our businesses – for the sake of our customers, the planet and our own wellbeing. ELLA means ”she” in Spanish and refers to my belief that it is time to release our old connotations to the word business and instead merge the masculine and feminine in the new way of running a business.
Today ELLA is a growing business with multiple offerings for the woman who are at a point in her career where she is ready to make a turn, for the woman who dreams about becoming a business entrepreneur, for the woman who has a business but need some help sharpen and professionalize it. ELLA Business Consulting is here to help all woman build, run and scale a business. So thank you for being here. Now lets get down to business
I coach and mentor women who wants to change the world. It has become my finest purpose is to mirror their strenghts and capabilities back at them guide them on their way.
-Stine Legarth